Google launches feature to improve job search in sub-Saharan Africa

THE NEWSGHOST, NIGERIA – Last week Thursday, March 1, 2018, Google announced launch of a new feature intended to improve job search across the sub-Saharan region of Africa.

The American technology company launched the feature in Nigeria, Kenya and South Africa according to report. As a result of this move, job seekers can easily find local job listings near them when they search on Google from their phones or PC. Each job search entry will be accompanied with details of the posting, like job title and location, and whether it is a full-time, part-time or internship job.

A number of other features were integrated into the new feature to make job search less cumbersome for job seekers using it. With Google Maps integration, job seekers can search for job anywhere on the map if they are signed in. They can also see directions to the job location and how long it will take to commute to the job from home, save job searches and get alerts in their email when jobs matching their search appears in future.

Google says this feature is not an attempt to compete with job agencies or portals. Rather, it is meant to support the entire job industry.

Speaking at the launching in Nigeria, Titilayo Akinsanmi, Head Policy and Government Relations West and Francophone Africa, said:

‘Google does not intend to overtake job portals, but rather, we are sticking to our mission of being organisers of information. We don’t own the content these job searches produce, all we are doing is curating what already exists.’

Representatives of leading job portals in Nigeria were at the launching event to endorse the new feature.

Afolabi Imoukhuede, Senior Special Assistant to the President on Job Creation and Youth Employment, reportedly expressed the support of the Presidency for the initiative at the event. He said:

‘The Federal Government of Nigeria under the leadership of President Muhammadu Buhari has prioritised Job Creation for the teeming unemployed and underemployed youths as contained in the Job Creation Strategy section of the Economic Recovery and Growth Plan (ERGP). It is therefore our pleasure to endorse and partner Google on this job Search experience launch that seeks to connect job seekers to jobs.’

Google invites all job providers, sites and platforms in the country to index their jobs through its open documentation platform to make their jobs eligible to display in the new job search feature.

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